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Spread the Hope - Vote for Azie Tesfai! @ Marie Claire
Spread the Hope -Vote for Azie Tesfai! @ Marie Claire
YOU DECIDE: Who Is Changing the World
Azie Tesfai founded Fortuned Culture, a Los Angeles-based jewelry company that partners with global charities to shed light on social issues. Tesfai spent her childhood visiting her mother's family's homeland of Ethiopia, where the poverty she witnessed spurred her to find a way to help those in need. Proceeds from each piece of jewelry she designs go to "charities that contribute to the advancement of people out of poverty," including a school in Addis Abada, Ethiopia and an orphanage in Baja, Mexico. But sometimes she wants to do more than send a check. Earlier this year, she organized a trip to the Corazon de Vida Foundation in Mexico with The Honest Company and Rachel Zoe to donate baby supplies and clothing. Future projects include a partnership with a homeless shelter in downtown Los Angeles. "I didn't start as a business," she says, "but as a call to action." fortunedculture.com